Transparent Digital Engagement Through Coupons & Events
Koupify is India's coupon and event engagement platform, connecting brands, users, and companies through savings-focused coupons and well-organized live events.
Our Mission
To make brand engagement in India simple, transparent, and value-driven by combining real coupon savings with responsible, well-managed live events.
We want every user, brand, and company interacting with koupify to feel that the value proposition is clear, the process is transparent, and the experience is positive and trustworthy.
Our Vision
To be a trusted engagement layer between brands, users, and companies, where every interaction adds real value through:
- Savings (via coupons and vouchers)
- Experiences (via public and corporate events)
- Rewards (via clearly communicated, transparent selection processes)
What We Do
Three core offerings that deliver value to users, brands, and companies
Coupon & Voucher Marketplace
We partner with leading voucher aggregators like GyFTR to offer brand coupons and gift vouchers that provide real, upfront value on everyday purchases. Users buy digital coupons from 300+ brands, including e-commerce, food delivery, travel, fashion, and more — and use them directly with the brand.
Public Events
We organize ticketed public events where enrolled participants:
- Pay a clear enrollment/entry fee to participate.
- Can buy additional coupons to increase their entries (up to a defined limit).
- Attend on-ground events with multiple vendors and engaging activities.
- Are selected to receive rewards through a transparent, pre-defined process.
These events are designed as celebration and engagement experiences - not as real-money gaming or betting.
Corporate Events
For companies, we provide end-to-end corporate event management:
- Team outings and one-day retreats.
- Award & recognition ceremonies.
- Employee engagement & fun days.
- Corporate gifting solutions using brand coupons and vouchers.
Corporate events are private and dedicated to that company's employees only, with a separate, secure enrollment and management flow.
Verified Participation (Aadhaar eKYC)
To keep our events fair and secure, only users who complete Aadhaar-based verification via our KYC partner (QuickKYC) are allowed to participate in events. This helps prevent fake accounts and duplicate enrollments and ensures that rewards reach genuine participants.
How We Stay Responsible
Value-First Model
The core transaction is always a legitimate product or service:
- • Coupon/voucher purchase
- • Event enrollment ticket
- • Corporate event service
Rewards are gifts given at events to selected participants, not cash payouts or speculative winnings.
Transparent Processes
Clear information on enrollment fees, number of entries, event dates, and reward structures is shown upfront before confirmation. Selection and distribution of rewards follow pre-defined rules, implemented in a transparent, auditable system.
Compliance-Oriented Approach
- • We design our products and communication to align with coupon, promotion, and event frameworks
- • We do not run casino-style games, betting, or money-based wagering
- • We work with trusted partners (like GyFTR) and follow industry-standard guidelines
Responsible Innovation
We experiment with new engagement formats while keeping value, safety, and compliance at the center of every product decision.
Our Core Values
The principles that guide everything we do at Koupify
Transparency
We clearly communicate what users are paying for — coupons, event participation, or services — and how rewards are distributed.
User Trust
We focus on secure payments, clear expectations, and reliable event execution to build long-term trust with users, brands, and corporate clients.
Compliance-First Mindset
We prioritize staying aligned with applicable Indian laws, payment gateway norms, and platform policies, and continuously refine our communication and flows to stay within safe categories.
Responsible Innovation
We experiment with new engagement formats while keeping value, safety, and compliance at the center of every product decision.
Legal & Regulatory Compliance
Koupify operates in full alignment with Indian laws and regulations
Compliance Framework
Regulatory Alignment
- Information Technology Act, 2000
- Consumer Protection Act, 2019
- ASCI Guidelines
- Digital Payment & Platform Policies
- State-level prize promotion regulations
Data & Security
- Encrypted payment and user data handling with secure cloud infrastructure
- Limited data collection aligned with purpose-based usage
- Data privacy best practices with secure API integrations
- Real-time participation tracking and auditable random allocation engine
- Dedicated customer support and grievance redressal mechanism
Join the Koupify Community
Experience genuine savings with 300+ brand coupons, exciting public events, and professional corporate event management. Transparent, compliant, and value-driven engagement for everyone.